Tag Archive ' positioning communication'


Master Your Pitch Using TV Advertising Methods

5 Proven Steps to Master Your Pitch from Advertising TV Your product or service is brilliant. You have raving customers and fans. BUT do you share that brilliance when you introduce your business at a networking event? For most it feels like creeping death!  You stand up, you introduce yourself.  Your knees wobble as does…

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I will attend Next Time

    It’s Business 101 we’re told; ‘You MUST attend Events? ‘BUT so many of us don’t. Why? Google “the fear of networking” and the number of hits – 1,970,000!  That fact alone tells you that many of us do FEAR Networking…. Costing you and your business potentially £1000s in lost connections and opportunity! So here I…

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Why competing on Price may be redundant

  It is true most business owners often want to increase their sales. If you scan most adverts fromt the business consulting market they tell you that can help you to:   “Increase Your Sales” “Become Fully Booked” “Get More Clients Now!” Such slogans are attractive for the unassuming business owner. It feels like the magic…

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