Category 'Pitching'


Master Your Pitch Using TV Advertising Methods

5 Proven Steps to Master Your Pitch from Advertising TV Your product or service is brilliant. You have raving customers and fans. BUT do you share that brilliance when you introduce your business at a networking event? For most it feels like creeping death!  You stand up, you introduce yourself.  Your knees wobble as does…

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Why competing on Price may be redundant

  It is true most business owners often want to increase their sales. If you scan most adverts fromt the business consulting market they tell you that can help you to:   “Increase Your Sales” “Become Fully Booked” “Get More Clients Now!” Such slogans are attractive for the unassuming business owner. It feels like the magic…

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Love Thy Client

Why Return on Love is the next big thing….What happens at the advanced level that is different? It’s about stripping technique right back to the very DNA – understanding the layers of behaviours – knowing who uses it and why the principles work. How to genuinely own the new concept, understand the pros and cons…

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