Category 'Sales'


Is Your Story Enough?

In the absence of external stimuli many of us create our own. As we try to share our Story the inner voice overrides the feedback loop and this is a root cause of storytelling failure.

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Master Your Pitch Using TV Advertising Methods

5 Proven Steps to Master Your Pitch from Advertising TV Your product or service is brilliant. You have raving customers and fans. BUT do you share that brilliance when you introduce your business at a networking event? For most it feels like creeping death!  You stand up, you introduce yourself.  Your knees wobble as does…

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Why competing on Price may be redundant

  It is true most business owners often want to increase their sales. If you scan most adverts fromt the business consulting market they tell you that can help you to:   “Increase Your Sales” “Become Fully Booked” “Get More Clients Now!” Such slogans are attractive for the unassuming business owner. It feels like the magic…

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